Noble House Hotels & Resorts — the family-owned, boutique hotel brand — is proud to announce that its ‘Write Your Love Story’ television campaign for Little Palm Island Resort & Spa has earned the LPI Muse Creative Platinum Award from the MUSE Design Awards, and the Platinum Hermes Award at the 2024 Hermes Creative Awards for its achievements in television advertising and design. These achievements within the advertising and creative industries underscore both Noble House, and Little Palm Island’s dedication to providing idyllic experiences for guests and travelers from all walks of life.
Inspired by classic Hollywood cinema while showcasing the remote island off of the Florida Keys, ‘Write Your Love Story’ takes viewers on a personal escape filled with romance and tributes to iconic film leads of yesteryear. Within the blink of an eye, our protagonist is transformed into an elegant movie star and joined by her love interest at Little Palm Island, the only private island in the United States. That split second provides a full day of fantasy, as the couple explores the natural beauty of this unique destination.
In true Hollywood fashion, the campaign pays homage to the great celebrated directors and cinematographers of the past through stunning composition and exquisite styling. After a day of adventure on the island, reality returns to our protagonist as she dons a pair of sunglasses, complete with the memories of this picturesque escape into paradise.
“We are honored by both of these award wins for the ‘Write Your Love Story’ campaign,” says Scott Colee, Chief Marketing Officer for Noble House Hotels & Resorts. “From conceptualization to execution, our team’s vision for this campaign captures the essence and excitement of Little Palm Island Resort & Spa, a truly unique and singular destination. To be recognized by the MUSE Design Awards and the Hermes Creative Awards for this project is a testament to our team’s tireless work, as well as the magic of Little Palm Island itself.”
Established by the International Awards Associate (IAA) in 2015, the MUSE Design Awards is an international design competition dedicated to recognizing excellent and original design work from across the globe. With a mission to honor, celebrate, and elevate outstanding design innovators, the awards serve as a key stage for the top minds in design.
The Hermes Creative Awards honors the messengers and creators of the information revolution, and is judged to evaluate the creative industry’s best publications, branding collateral, websites, videos, and advertising, marketing, and communication programs.
