M Social Times Square New York, the 480-room hotel located in the heart of Manhattan, today announced the roll-out of its new spring and summer programming for the 2024 season, which will include a golf simulator pop-up above Times Square, a live music series, and an Instagrammable food and beverage activation sponsored by St. Germain.
“We are thrilled to announce this exciting line-up of creative programming for the spring and summer seasons,” said Zaw Oo, General Manager of M Social Times Square New York. “This programming is all-encompassing, with offerings from sports and games to arts and culture, and food and beverage categories. We’ve created a thoughtful and comprehensive range of offerings to ensure that each of our guests can enjoy a fun and unique experience at M Social Times Square New York this summer.”
Timed with the start of the PGA Championship, M Social Hotel Times Square will debut its very own golf simulator, which is designed for all levels of players, beginner to pro. The experience will pop up at M Social’s rooftop bar and lounge, Beast & Butterflies, in partnership with Golf Pro Delivered and Jack Daniel’s Tennessee Whiskey. Opening its doors on May 13th, the golf simulator experience will feature hundreds of famous golf courses for guests to practice hitting signature shots on. Guests will be able to reserve 50-minute time slots for $100 per hour, and reservations can be made for parties of 1 to 6 people; groups larger than six can contact [email protected] for reservations. Guests will also be able to sip on exclusive menu items only available on this menu, such as the “Jack Bonded.” You can book your reservation here.
Returning for another year is M Social’s live music series, MLive2, which features live music every Thursday night at Beast and Butterflies from 6-9:30pm. M Social’s new resident artist, Melaner, will perform live each Thursday, offering a traditional Afro-Latinx rhythm with modern pop and jazz influences. Nestled in an intimate yet approachable setting, guests will now be able to enjoy carefully curated libations while listening to some of Melaner’s hottest hits.
Lastly, M Social Times Square will partner with St. Germain for a one-day-only “Garnish Your Spritz” cocktail activation. From 4:30 to 7:30pm on May 16th, guests who purchase a St. Germain spritz will be able to garnish their drink with things like edible flowers and fruits for a one-of-a-kind DIY cocktail experience. Guests will also have Insta-worthy photo opps, with items like branded St. Germain umbrellas, carafes, stirrers, and golden arches for photo worthy moments.
The 480-room hotel is located at 226 West 52nd Street, in the heart of Times Square and walking distance to New York’s best attractions including Broadway, the Theater District, Central Park, and Fifth Avenue. For more information about M Social New York or to book an upcoming stay, visit https://www.millenniumhotels.com/en/new-york/m-social-hotel-times-square-new-york/ or call +1-646-459-5884.