Win prizes for eating tacos? Yep! Yakima Valley Tourism (YVT) announces the launch of their latest digital trail, The Yakima Valley Taco & Tamale Trail. The trail was created with assistance from the Central Washington Hispanic Chamber of Commerce (CWHCC).
Their goal is to support the many small businesses creating delicious, authentic foods throughout Yakima Valley communities and to draw visitors from all around the Northwest region and beyond to discover them.
“These businesses are a huge part of the Yakima Valley’s food experience, sharing their vibrant cultural and culinary traditions with all of us. We want folks to get out and try specialties at new places, even discover a new favorite they’ll be back to again and again,” says Jennifer Martinkus, YVT Marketing Manager.
The new Taco & Tamale Trail works through GPS check-in at local taco and tamale stops. Just sign up for the digital trail and start checking in on a mobile device.
Each check-in earns points to redeem for prizes, including entries for gift cards and entries for 2024 Yakima Taco Fest Tickets.
The trail is produced through Bandwango, a company that creates digital passports for destinations throughout the U.S. YVT also partnered with Bandwango to produce the Yakima Valley Wine Country and Hop Country Craft Beer Trail passports in 2022. These two passports are currently being re-developed for launch in their new format later this year.
To learn more about the new digital trail, check out the Yakima Valley Taco & Tamale Trail page